This theory looks helpful when describing why projects don't fail in a small whiff but in an enormous explosion. People don't want to admit defeat and choose a different tack even when there is insurmountable evidence.
Welcome to my blog...it is just a bunch of random notes to myself, for myself, and if it happens to help someone else...cool. I am currently working for a large consulting company which supports a national nonprofit organization with 23000 workstations and 250 configuration servers.
Monday, May 23, 2011
Helpful Incite for Business
Apocalypse Now: Why Believers Will Grow Stronger If the World Doesn’t End – TIME Healthland: "Festinger's theory of cognitive dissonance, which predicts that the more we have given and invested in a particular point of view, the less likely we will be to abandon it in the face of contrary evidence"
Subscribe to: Post Comments (Atom)
Post a Comment