Style:<\/strong> You don\u2019t necessarily need to adopt a formal style such as APA or MLA, but you do need to document style-related elements such as how you punctuate and abbreviate.<\/li>\n<\/ul>\nKnowing your voice, or being able to easily access its key tenets, will help you to quickly respond to a trend or news story without losing your brand in the process<\/p>\n
Know Your Options: Hold Regular Editorial Meetings<\/h2>\n
A content strategy and a style guide will help keep the people who will tell your story on a regular basis united. But nothing beats face-to-face meetings and conversation. In an editorial meeting, you\u2019ll unite the team of people who speak on your behalf to talk about the stories you\u2019re telling, potential opportunities to tell more stories and engage more people, and you\u2019ll review the results of stories you\u2019ve told recently.<\/p>\n
Regular editorial meetings don\u2019t need to happen often (try once every other week, depending on your publishing frequency). They also don\u2019t need to be long\u2014a half hour at most should do it. But you should pull your team together on a regular basis to talk about your story and how you\u2019re telling it.<\/p>\n
Not sure where to start? A useful organizing principle for editorial meetings is to ask everyone on the team to bring a story\u2014be it something specific about your organization, a great case study of your work, or something in the news that is sparking interest. Then spend time talking about how and when you could best tell that story across your various channels.<\/p>\n
There are a million ways to tell your story and engage audiences in your mission and the amazing work you do every day. By creating a content strategy, adhering to a thoughtfully developed style guide, and uniting your team in regular editorial meetings, you\u2019ll be able to draw a clear narrative throughout every story you tell and make an incredible impact with your work.<\/p>\n","protected":false},"excerpt":{"rendered":"
Have you ever had a simply fantastic experience with a brand, or learned of a company with a truly inspiring idea, and then felt disappointed upon seeing their website? The key to creating a successful brand experience is keeping that story straight through every interaction you have with your audience. From the way you talk […]<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-6011","post","type-post","status-publish","format-standard","hentry","category-article"],"acf":[],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Team CauseVox","author_link":"https:\/\/www.causevox.com\/author\/teamcausevox\/"},"_links":{"self":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/6011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/comments?post=6011"}],"version-history":[{"count":0,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/6011\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/media?parent=6011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/categories?post=6011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/tags?post=6011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"Storytelling\"](\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/Storytelling.jpg\")
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