{"id":4221,"date":"2014-02-10T00:00:00","date_gmt":"2014-02-10T00:00:00","guid":{"rendered":"https:\/\/www.causevox.com\/?p=4221"},"modified":"2024-05-08T17:49:15","modified_gmt":"2024-05-08T17:49:15","slug":"neverthirst-iron-tribe-fitness","status":"publish","type":"post","link":"https:\/\/www.causevox.com\/blog\/neverthirst-iron-tribe-fitness\/","title":{"rendered":"Neverthirst &#038; Iron Tribe Fitness Raise Over $200,000"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-4223\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/neverthirstwodforwaterbham.jpeg\" alt=\"photo courtesy of Neverthirst\" width=\"600\" hspace=\"5\" vspace=\"5\" \/><\/p>\n<h2>The New American Dream<\/h2>\n<p>Mark Whitehead became a Christian when he was nine years old, but he considered himself more like a \u201cgood churchgoer\u201d than a genuine Christian. He had worked in industrial sales for almost thirty years, been married for twenty years, and been a father to two daughters in the Birmingham, Alabama.<\/p>\n<p>Mark was living the American dream. Then, in February 2006, he woke up.<\/p>\n<p>Mark had been attending The Church at Brook Hills, where a young pastor named David Platt preached a sermon entitled \u201cThe Ultimate Disconnect,\u201d which was based on Psalm 67:1-2.<\/p>\n<p>Those two verses are but a sentence long but the message \u201cshook us in our boots,\u201d said Mark. \u201cHave you disconnected God\u2019s blessings from his purposes?\u201d David asked the congregation.<\/p>\n<h2>Exiting the Bubble<\/h2>\n<p>The question reverberated in Mark and forced him to reevaluate his life\u2019s priorities. He embarked on a series of trips to Mexico, Ukraine, and South Sudan in the following couple of years to discover how to reconnect his blessings with God\u2019s purposes. He sensed that he was supposed to start a ministry but the details were vague.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4259\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/Mark-Whitehead-Neverthirst.jpg\" alt=\"Mark Whitehead Neverthirst\" width=\"540\" height=\"359\" \/><\/p>\n<p>Mark was in South Sudan in April 2008 when his mission took shape: to meet material and spiritual needs in the developing world. The vision became clearer \u2013 provide access to \u201cclean water to advance the gospel.\u201d And that\u2019s how <a href=\"https:\/\/www.neverthirstwater.org\/\" target=\"_blank\" rel=\"noopener nofollow\">Neverthirst<\/a> was birthed.<\/p>\n<p>\u201cEverything\u2019s done through the local church,\u201d said Mark. Neverthirst has facilitated around 2,000 projects that provided roughly 300,000 people in the Central African Republic, India, South Sudan, and Cambodia.<\/p>\n<p>Mark explained that local pastors apply for water projects with buy-in from the village. \u201cWe help the community identify and meet their needs with their own resources,\u201d Mark said.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4251\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/neverthirst-india-water.jpg\" alt=\"Neverthirst Water India\" width=\"600\" height=\"336\" \/><\/p>\n<p>The projects commence once the village has raised a repair fund that equals around $220 (US), which is put into a savings account designated for maintenance. This is how, Mark said, Neverthirst tries to \u201cbreak the dependency cycle that we exported many years ago.\u201d<\/p>\n<p>Breaking this cycle that\u2019s been set for years isn\u2019t easy though. \u201cIt might be months until they get the funds raised,\u201d said Mark.<\/p>\n<p>There\u2019s a bit of a \u201clearning curve,\u201d for the villagers, who live in mostly agrarian settings. \u201cThey have the means and ability,\u201d he said. \u201cThen once they realize they can do it, it\u2019s like their eyes are opened to new possibilities.\u201d<\/p>\n<p>In this way, Neverthirst serves as an intermediary between rural water departments, drilling companies, churches and businesses.<\/p>\n<h2>Neverthirst transforms communities<\/h2>\n<p><a href=\"https:\/\/www.irontribefitness.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Iron Tribe Fitness (ITF)<\/a>, a fitness franchise based in Birmingham, Alabama, has teamed up with Neverthirst. The quickly expanding franchise is just as mission-oriented about cultivating healthy and fit lifestyles as Neverthirst is about spreading the gospel through greater access to clean water.<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/73729339?title=0&amp;byline=0&amp;portrait=0\" width=\"540\" height=\"304\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Since its inception in 2009, the charity has been an integral ITF value, so the partnership between the business and the nonprofit was only natural. With six locations in Birmingham alone, ITF leveraged their outreach and influence on Neverthirst\u2019s behalf through starting a <a href=\"https:\/\/www.causevox.com\/fundraising-events\/\">fundraising event<\/a> called WOD for Water.<\/p>\n<p>WOD for Water across the ITF network has raised hundreds of thousands of dollars. Each independently-run ITF coordinates its own WOD for Water but shares one website.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/bhamwodforwater.jpeg\" alt=\"\" width=\"540\" hspace=\"5\" vspace=\"5\" \/><\/p>\n<p>In September 2013, ITF in Birmingham held their WOD for Water in Avondale Park to accommodate the almost 200 athletes who participated. These athletes squatted and lunged along the terraced, coliseum-esque park, hoisting kettlebells and yellow jerry cans (filled with water, naturally) &#8212; all in the rain. With a matching gift of $100,000 from a few Neverthirst partners, this WOD for Water raised $207,000, which meant over eighty wells would be built in India.<\/p>\n<p>ITF Nashville\u2019s WOD for Water had athletes form teams; the team that finished their WOD the fastest were the winners. This WOD for Water raised $20,000, which went towards building eight wells in India.<\/p>\n<p>ITF Knoxville held their WOD for Water even before they officially opened their doors. The registration fee of $40 gave athletes a t-shirt, other sweet swag, in addition, a fitness experience that would make a greater impact. This Tribe raised almost $2,000, which was still impressive, all things considered.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4249\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/wodforwater-home.jpg\" alt=\"WOD for Water\" width=\"600\" height=\"346\" \/><\/p>\n<p><span style=\"line-height: 1.5em;\">It was \u201clike watching the stock market ticker,\u201d said Mark of the WOD for Water website.<\/span><\/p>\n<p>Having partners like ITF that are as zealous about philanthropy, who in turn advocate for Neverthirst to their tribe, made it possible to invite more people to join the mission. Also, Neverthirt\u2019s cause gave already highly-motivated athletes the extra encouragement to complete the WOD for Water.<\/p>\n<h2>CauseVox is user-friendly<\/h2>\n<p>This year was the first time Neverthirst used CauseVox to power their WOD for Water campaign.<\/p>\n<p>\u201cIt\u2019s been great,\u201d said Mark, who also described CauseVox as \u201cvery user-friendly.\u201d He also commended the platform\u2019s customer service.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4248\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/wodforwater-eric.jpg\" alt=\"WOD for Water Personal Fundraising Page\" width=\"600\" height=\"344\" \/><\/p>\n<p>One feature that CauseVox offers that a leading payment processing platform lacks? Capturing new donor information.<\/p>\n<p>Through WOD for Water events, Neverthirst was gaining more exposure, said Mark. From one event alone, there were a few hundred donors, but no way to engage them. Thanks to CauseVox, Neverthirst can now stay in touch with new donors who hopefully will become the nonprofit\u2019s advocates.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/causevox.com\/wp-content\/uploads\/2024\/05\/wodforwatermontgomery.jpg\" alt=\"\" width=\"540\" hspace=\"5\" vspace=\"5\" \/><\/p>\n<p>\u201c$200,000 was a big goal,\u201d said Mark of the past year\u2019s fundraising goal. \u201cNext year, maybe half a million.\u201d He admitted it\u2019s a lofty goal but with a growing base of support, it\u2019s not an impossible goal. And with those funds, Neverthirst would be able to supply over 160 villages in India alone with clean water.<\/p>\n<p>Since its inception in 2008, Neverthirst has grown every year, and as a result, is always raising funds, said Mark. As Neverthirst takes on more projects, the challenge has been to match their budget accordingly.<\/p>\n<h2>Lessons Learned<\/h2>\n<p>Over the years, Neverthirst has tested a few ideas, running programs, such as \u201cSponsor a Woman,\u201d which sought to empower the women, and \u201cAdopt a Village,\u201d which sought to connect churches with communities. These concepts were great in theory but yielded good but limited results.<\/p>\n<p>This kind of experimentation was still helpful; Neverthirst learned how to streamline their mission to allocate their resources better. Neverthirst\u2019s role is clearer now: to support local churches in bringing clean water and the gospel. Mark referred to the staff as \u201cencouragers along the journey.\u201d<\/p>\n<p><iframe loading=\"lazy\" src=\"\/\/player.vimeo.com\/video\/70912048?title=0&amp;byline=0&amp;portrait=0\" width=\"540\" height=\"304\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>In many parts of India which Mark described as being \u201chostile to the gospel,\u201d a pastor who was the village outcast is now known as \u201cuncle,\u201d a term of endearment, thanks to Neverthirst\u2019s partnership. Neverthirst comes alongside these pastors to demonstrate that this gospel meets both spiritual and physical needs.<\/p>\n<p>\u201cPastors are lifted up,\u201d said Mark. \u201cThe church is encouraged.\u201d<\/p>\n<p>Mark gave up a \u201cgreat job and great living\u201d to lead Neverthirst on a full-time basis.<\/p>\n<p>\u201cIt was scary,\u201d he said, as he makes half of what he did from his almost thirty years in sales. \u201cBut,\u201d he concluded, the privilege of reconnecting God\u2019s blessings to his purposes has been worth it and \u201cso rewarding.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The New American Dream Mark Whitehead became a Christian when he was nine years old, but he considered himself more like a \u201cgood churchgoer\u201d than a genuine Christian. He had worked in industrial sales for almost thirty years, been married for twenty years, and been a father to two daughters in the Birmingham, Alabama. Mark [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-4221","post","type-post","status-publish","format-standard","hentry","category-article"],"acf":[],"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Rob Wu","author_link":"https:\/\/www.causevox.com\/author\/rob\/"},"_links":{"self":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/4221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/comments?post=4221"}],"version-history":[{"count":0,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/4221\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/media?parent=4221"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/categories?post=4221"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/tags?post=4221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}