{"id":16169,"date":"2024-04-15T00:00:00","date_gmt":"2024-04-15T00:00:00","guid":{"rendered":"https:\/\/www.causevox.com\/?p=16169"},"modified":"2025-01-30T13:17:24","modified_gmt":"2025-01-30T13:17:24","slug":"donor-engagement-retention-playbook","status":"publish","type":"post","link":"https:\/\/www.causevox.com\/blog\/donor-engagement-retention-playbook\/","title":{"rendered":"The Donor Engagement &#038; Retention Playbook"},"content":{"rendered":"\n<p>Whether you are new to fundraising or have been in the field for many years, you probably know that the&nbsp;<strong>key to developing a consistent stream of support&nbsp;lies in building long-term relationships<\/strong>.<\/p>\n\n\n\n<p>The value that a retained donor brings to a nonprofit is enormous. In fact, nonprofit marketing expert Adrian Sargeant found that just a 10% improvement in attrition can yield a 200% increase in lifetime giving.<\/p>\n\n\n\n<p>By focusing on the long-term value of a donor, an organization can make a big and positive impact on the bottom line.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>In this guide, you&#8217;ll find:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A definition of donor retention and how it drives impact growth for your nonprofit.<\/li>\n\n\n\n<li>A donor retention calculator spreadsheet.<\/li>\n\n\n\n<li>Best practices in donor engagement and proven donor retention tactics.<\/li>\n\n\n\n<li>Insights from fundraising and development experts<\/li>\n\n\n\n<li>+ much more!<\/li>\n<\/ul>\n\n\n\n<p>Don&#8217;t wait to start planning! Download our free donor engagement and retention strategy playbook and begin building\u00a0long-term relationships with your donors.<br><script>&lt;br \/>   hbspt.forms.create({&lt;br \/> portalId: \"483919\",&lt;br \/> formId: \"8565a8f3-5b8d-40bb-bc62-9cfe6cdae9de\"&lt;br \/> });&lt;br \/> <\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this guide, you&#8217;ll find a step-by-step playbook to help you begin building\u00a0long-term relationships with your donors, increase retention, and raise more for your cause.<\/p>\n","protected":false},"author":7,"featured_media":51525,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-16169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides"],"acf":[],"featured_image_src":"https:\/\/www.causevox.com\/wp-content\/uploads\/2024\/05\/donor-engagement-playbook-600x400.jpg","featured_image_src_square":"https:\/\/www.causevox.com\/wp-content\/uploads\/2024\/05\/donor-engagement-playbook-600x600.jpg","author_info":{"display_name":"Gia Chow","author_link":"https:\/\/www.causevox.com\/author\/gia\/"},"_links":{"self":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/16169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/comments?post=16169"}],"version-history":[{"count":0,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/posts\/16169\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/media\/51525"}],"wp:attachment":[{"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/media?parent=16169"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/categories?post=16169"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.causevox.com\/wp-json\/wp\/v2\/tags?post=16169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}